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Welcome to a New World of Color


AvoColor® is a natural food color additive from the heart of the avocado - the seed.

Developed by Persea Naturals, LLC, AvoColor® is a yellow-red food color additive that addresses the growing need of food manufacturers for natural food colors.

Produced from the seed of the avocado, Persea Naturals doesn’t use marketable fruits and vegetables to manufacture AvoColor®.

AvoColor® meets the needs of a rapidly-changing color additive market.